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Cloudflare CEO: We're Ready To Block Millions of Websites From AI — With Matthew Prince

Big Technology Podcast

Shownote

Matthew Prince is the co-founder and CEO of Cloudflare. Prince joins Big Technology Podcast to discuss Cloudflare’s plan to block Google from millions of ad and subscription-supported websites unless publishers choose to opt out. Tune in to hear why he bel...

Highlights

Alex Kantrowitz speaks with Cloudflare CEO Matthew Prince about how AI is reshaping web traffic, online publishing, search, and commerce—and why the next internet business model must balance access, compensation, infrastructure, and competition.
02:59
Automated traffic has surpassed human traffic
08:26
AI can make humans more creative than ever
12:45
Agents browse at a radically larger scale than humans
13:24
AI access must create an exchange of value
22:37
Publishers should be able to require payment
24:20
AI is improving while publisher traffic collapses
30:14
Google should pay for content like any other AI company
31:05
Cloudflare will block Google by default
33:28
A missing information chain could break Google search
41:04
The internet should keep small businesses alive
44:47
Agentic commerce could become a massive tool of consolidation
47:39
Small businesses need verifiable reputations
48:38
The old SEO playbook will not work
50:42
AI could widen the wealth gap

Chapters

AI traffic transforms the web
00:00
Scaling infrastructure and paying for content
15:13
Google, SEO, and publisher power
29:21
Agentic commerce and the survival of small businesses
42:10

Transcript