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Building an Autonomous Enterprise for Real-World Services with Netic Founder Melisa Tokmak

Overview

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Building an Autonomous Enterprise for Real-World Services with Netic Founder Melisa Tokmak

No Priors: Artificial Intelligence | Technology | Startups

10 HOURS AGO
No Priors: Artificial Intelligence | Technology | Startups

No Priors: Artificial Intelligence | Technology | Startups

10 HOURS AGO
OverviewShownoteHighlightsTranscriptChaptersPins

Shownote

When your AC fails in a heatwave, you don’t want a busy signal; you need a solution. Netic founder and CEO Melisa Tokmak joins host Elad Gil to explain how Netic’s autonomous AI platform acts as an intermediary between companies and customers, deploying ag...

Highlights

In this episode, Melisa Tokmak, founder and CEO of Netic, discusses how her company uses autonomous AI agents to handle customer interactions for essential service industries like HVAC, plumbing, and pet care. She shares insights on building a scalable product company, differentiating from big AI labs, and the evolving role of AI in real-world services.
00:05
Deploying AI agents for real-world services.
00:32
Netic helps essential service businesses manage customer interactions and service deployment.
06:00
70% of our customers are now AI first.
09:14
Roll-ups lack a core product, and my skills are in building.
10:39
Robotics is a future chapter, far off for service industries.
12:56
Labs lack focus on specific industries and last-mile orchestration.
18:08
Build the best product to solve real problems.
21:33
Staying committed for over 15 years without losing interest is a powerful sign of agency.
23:00
Build a company with remarkable people.
26:44
Customer context enables cross-selling across service businesses.
30:14
Shift the conversation toward AI's potential for generating new revenue, not just cutting costs.
31:14
AI's potential in education is immense, especially when we prioritize agency.

Chapters

Melisa Tokmak Introduction
00:00
What Netic Builds
00:32
Automating Workflows for Essential Services
03:53
Building a Service vs. AI Roll-Up
06:26
AI for the Real World Timeline
10:38
Can Big Labs Compete?
12:56
Modern Founder Mindset
15:35
Screening for Agency
19:09
Five Year Vision
22:25
Selling to Slow Industries
23:53
How Private Equity Approached AI
27:23
What Excites Melisa About the Future of AI
31:14

Transcript

Elad Gil: Today on No Priors, we're joined by Melisa Tokmak. Melisa is the founder and CEO of Netic, a company that builds AI for different real world services. Like HVAC, pet care, a variety of other things. Like that, roofers. Prior to Netic, Melisa was ...