How Elon Musk transformed Twitter — and what it means for online discourse
How Elon Musk transformed Twitter — and what it means for online discourse
How Elon Musk transformed Twitter — and what it means for online discourse
Shownote
Shownote
Twitter was created 20 years ago. Many saw the platform as an online public
square — a place to connect with strangers, spark viral debates, and even launch
careers and social movements. When Elon Musk bought Twitter in 2022, he began
reshaping it in his own image, eventually rebranding it as X, and redefining how
it operates and what it’s used for. New York Times technology reporters Ryan Mac
and Kate Conger, authors of Character Limit: How Elon Musk Destroyed Twitter
[https://books.apple.com/us/book/character-limit/id6478955083], join Apple News
In Conversation guest host Sam Sanders
[https://podcasts.apple.com/us/podcast/the-sam-sanders-show/id1771084688] to
unpack that transformation, and what it reveals about the future of social
media.
Highlights
Highlights
This episode explores how Elon Musk’s acquisition of Twitter fundamentally altered its identity, purpose, and impact—shifting it from a global public square into a highly personalized, ideologically charged platform under one person’s control.
Chapters
Chapters
What Was Twitter Before Musk Took Over?
00:00Why Did Musk Really Want Twitter—and What Did He Start Saying During the Pandemic?
06:28How Did Musk Seize Control—and What Happened on His First Day at Twitter?
09:34What Major Changes Did Musk Make to the Platform’s Rules and Tools?
15:31How Did X Become Flooded with AI-Generated Misinformation and Harmful Content?
18:22What Does Twitter’s Transformation Tell Us About Power, Platforms, and the Public Square?
29:52Transcript
Transcript
Sam Sanders: This is In Conversation from Apple News. I'm Sam Sanders, in for Shumita Basu. Today, what the transformation of Twitter to X reveals about the future of social media. On March 21st, 2006, Jack Dorsey, one of the creators of Twitter, sent the ...

