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How the 1994 World Cup Transformed the Business of Football Forever

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How the 1994 World Cup Transformed the Business of Football Forever

Odd Lots

Jun 25
Odd Lots

Odd Lots

Jun 25
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The last time the World Cup came to the US was 1994. Before then, the World Cup was an enormously popular event with surprisingly limited commercial significance; the 1990 tournament in Italy, for instance, lost money for broadcasters. But that all changed...

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