Sunday Pick: Why kindness is the secret to a successful business | Fixable
TED Talks Daily
2025/01/19
Sunday Pick: Why kindness is the secret to a successful business | Fixable
Sunday Pick: Why kindness is the secret to a successful business | Fixable

TED Talks Daily
2025/01/19
In this episode of Fixable, James Rhee, a professor of entrepreneurship and impact investor, shares his transformative journey of turning around Ashley Stewart, a retail company serving Black, plus-size women. Rhee’s approach, rooted in kindness and humanity, challenges traditional business norms and offers a fresh perspective on leadership and organizational success.
James Rhee’s leadership philosophy centers on kindness, which he applied to revive Ashley Stewart from near bankruptcy to a nine-figure valuation1. He emphasizes aligning personal values with business practices, fostering a culture of safety and mutual respect2. Rhee redefined labor as an investment, advocating for employee well-being and innovative compensation strategies35. By treating customers as advocates and colleagues, he created leverage without additional costs4. His approach integrates mathematical honesty with kindness, ensuring sustainable results and cultural change6. Rhee’s story demonstrates how kindness can raise business standards while empowering individuals and fostering respect7.
00:00
00:00
Kindness is a cornerstone of effective leadership and business success, as demonstrated by James Rhee's turnaround of Ashley Stewart.
03:40
03:40
Kindness and respect are central to James Rhee's business philosophy and leadership at Ashley Stewart.
07:17
07:17
Kindness and 'cheong' emerged as central themes during a chaotic business turnaround, emphasizing mutualism and accountability.
10:32
10:32
Kindness and valuing people over metrics were key to the company's turnaround.
13:37
13:37
Kindness as an investment in others' agency drives organizational success
16:54
16:54
Payroll should be viewed as an investment, not an expense, to create a sustainable business model.
19:55
19:55
Viewing customers as advocates and colleagues creates leverage without additional costs
25:51
25:51
Kindness and mathematical honesty are essential values in business, fostering a healthy organization and strategic inventory management.
28:52
28:52
Kindness combined with mathematical honesty forms a powerful mental model for sustainable business success
32:26
32:26
Kindness in business raises standards and empowers individuals, transforming workplace culture.