scripod.com
Nirm Shanbhag sees brand architecture from the consumer's perspective

Highlights

Transcript

Chapters

Pins

Nirm Shanbhag sees brand architecture from the consumer's perspective

OverviewShownote
Unprocessed episode, you can be the first!

Shownote

Nirm Shanbhag is the Chief Strategy Officer of Sid Lee USA, an international creative company. He’s also my old boss. Back in 2012, he was running the San Francisco office of Interbrand, and he hired me as Director of Verbal Identity. Before Interbrand, Ni...

Highlights

Chapters

Transcript