Susan Kare: Designing Icons & Graphics For the Original Mac
Y Combinator Startup Podcast
18 HOURS AGO
Susan Kare: Designing Icons & Graphics For the Original Mac
Susan Kare: Designing Icons & Graphics For the Original Mac

Y Combinator Startup Podcast
18 HOURS AGO
This episode explores how thoughtful visual design can transform complex technology into something intuitive, approachable, and memorable.
Susan Kare describes how she entered the computer industry with an art history and typography background, then helped shape the Macintosh experience through icons, fonts, and bitmap graphics. She explains how strict technical constraints encouraged inventive solutions, requiring designers to communicate ideas with only a few pixels and carefully selected details. Her work drew on familiar symbols, visual metaphors, historical references, and constant iteration to make interfaces understandable across cultures and languages. She discusses the origins of the Command symbol, the design of early Mac graphics, and later projects involving Windows, Solitaire, and General Magic. Kare also reflects on lessons from Steve Jobs, Paul Rand, her father, and her collaborators: prioritize clarity, use restraint, build meaningful identities, and present ideas effectively. Her stories emphasize the value of focused teams, hands-on drawing, approachable communication, and recognizing when a concept has reached its natural limit.
13:23
13:23
A few salient details make graphics universal
22:13
22:13
Meaningful symbols make limited pixels memorable
43:12
43:12
Simplicity makes powerful ideas approachable.
