Why LinkedIn is turning PMs into AI-powered "full stack builders” | Tomer Cohen (LinkedIn CPO)
Why LinkedIn is turning PMs into AI-powered "full stack builders” | Tomer Cohen (LinkedIn CPO)
Why LinkedIn is turning PMs into AI-powered "full stack builders” | Tomer Cohen (LinkedIn CPO)
The future of product development is being rewritten in real time, as AI reshapes not just tools but the very roles of those building technology. At LinkedIn, a bold experiment is underway to dismantle traditional silos and redefine what it means to be a product builder in the age of artificial intelligence.
LinkedIn’s Full Stack Builder initiative represents a fundamental shift in how tech products are developed. Facing a future where 70% of job skills will change by 2030, the company is replacing specialized roles with versatile builders who combine product, engineering, and design skills. These generalists focus on vision, empathy, and judgment while AI handles repetitive tasks through customized agents for code review, growth critique, and research. Success hinges not only on advanced platforms and tailored AI tools but also on cultural transformation—leadership buy-in, updated performance reviews, and celebrating early wins. A pilot program has already shown faster launches and higher-quality experiments, with a new Associate Product Builder program training next-gen talent. The model proves that off-the-shelf AI fails without enterprise customization, and top performers—not average ones—are driving adoption. Ultimately, LinkedIn’s approach emphasizes agility, autonomy, and continuous learning, offering a blueprint for organizations aiming to thrive amid rapid technological change.
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Judgment is the most critical skill for builders in an AI-driven world.
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Specialized AI agents at LinkedIn are trained on internal growth processes and member personas for better decision-making.
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Agents are achieving close to 50% of builds in the code-to-launch process
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Top performers are adopting AI tools faster, making amazing people even more amazing
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Designers may have an edge in AI-driven roles due to problem-solving mindset
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'Becoming is better than being' captures the essence of lifelong growth
