How Brands Stay Visible When AI Decides | Profound CEO James Cadwallader
Grit
2025/12/22
How Brands Stay Visible When AI Decides | Profound CEO James Cadwallader
How Brands Stay Visible When AI Decides | Profound CEO James Cadwallader

Grit
2025/12/22
Unprocessed episode, you can be the first!
What happens when AI becomes your most influential referrer?
As consumers turn to ChatGPT for answers, James Cadwallader and his team at Profound help brands like Eight Sleep and MongoDB gain visibility and leverage inside AI models.
On this episode of Grit, he explains why brand narrative has shifted away from content, and why Profound is scaling globally ahead of traditional SaaS timelines.
Guest: James Cadwallader, co-founder and CEO of Profound and Ilya Fushman, partner at Kleiner Perkins
Connect with James Cadwallader
X: https://x.com/thejamescad?lang=en
LinkedIn: https://www.linkedin.com/in/jsca/
Connect with Joubin
X: https://x.com/Joubinmir
LinkedIn: https://www.linkedin.com/in/joubin-mirzadegan-66186854/
Email: grit@kleinerperkins.com
Learn more about Kleiner Perkins: https://www.kleinerperkins.com/
