Jennifer, a paranormal investigator and videographer, explains her passion for building the GALS brand with a focus on integrity and preserving history. She shares her background in New England, where stories like Lizzie Borden sparked her interest in the paranormal. Jennifer recounts a tarot reading where the reader heard her Aunt Ruthie's name, and discusses her empathic abilities versus being a psychic medium. She describes investigations at the S.K. Pierce Mansion, including flirtatious interactions with the spirit of Sylvester K. Pierce and a mirror experience where she saw herself disappear. At the Emory Estate, she notes religious spirit box responses and debunks orbs using her pest control expertise. Jennifer contrasts a handmade angry doll with a sentimental cat figurine, and discusses haunted dolls like Roberta. She explains that GALS is her solo brand, funded as a hobby with potential to become a part-time job, and promotes her live streams and upcoming events.