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Is the Hottest Investment Pokémon Cards?

Overview

Shownote

Highlights

Transcript

Chapters

Pins

Is the Hottest Investment Pokémon Cards?

The Journal.

6 DAYS AGO
The Journal.

The Journal.

6 DAYS AGO
OverviewShownoteHighlightsTranscriptChaptersPins

Shownote

Pokémon cards are beating the benchmark S&P 500 and tech stocks like Meta. WSJ’s Krystal Hur has been talking with a few collectors that have hit it big thanks to some prized sparkly cardboard from their childhoods. But are there signs of a bubble and that...

Highlights

What started as a childhood pastime has transformed into a high-stakes market where glittering relics from the '90s are fetching six-figure sums. As Pokémon cards surge in value, outperforming major stock indices, a new breed of investor is reevaluating the worth of these nostalgic treasures.
09:20
A brawl broke out at a California Costco over pallets of Pokemon cards.
13:38
Pokémon card value depends on subjective factors like popularity and condition
16:27
Matthew invests in Pokémon cards not for profit but to safeguard memories, unconcerned about a potential bubble

Chapters

How did a children's card game become a top-performing asset?
00:00
What happens when viral fame meets cardboard collectibles?
06:52
Is the Pokémon card market headed for a crash?
09:50
Why can't you treat your old deck like a retirement fund?
13:38
Are we trading nostalgia more than cards?
16:27

Transcript

Jessica Mendoza: Not long ago, a 27-year-old named Lucas Shaw went hunting for treasure. He found it in his parents' basement. Inside a dusty box were some prized possessions that Lucas hadn't thought about since grade school. Lucas Shaw: Something that w...