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The Cannes Debate: how did PSG crack the cultural crossover code?

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The Cannes Debate: how did PSG crack the cultural crossover code?

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PSG Chief Revenue Officer Richard Heaselgrave joins the show to lift the lid on how PSG have built value through an imaginative approach to brand identity and creative partnerships.   Heaselgrave joined PSG in May 2025 after stints leading commercial tea...

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