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Faded Froot Loops and Dull Doritos: Is Big Food Losing the War on Dyes?

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Faded Froot Loops and Dull Doritos: Is Big Food Losing the War on Dyes?

The Daily

2025/07/28
The Daily

The Daily

2025/07/28
OverviewShownoteHighlightsTranscriptChaptersPins

Shownote

The summer, some of the biggest food companies in America have announced that they plan to stop using artificial food dyes. It’s a move that would transform the look of some of the best known brands. Julie Creswell, who covers the food industry, explains ...

Highlights

In a surprising shift, some of America’s largest food companies have announced plans to eliminate artificial food dyes from their products. This decision comes after years of resistance and follows pressure from Health Secretary Robert F. Kennedy Jr., who has taken an unconventional approach to push for change in the food industry.
00:00
Major US food companies plan to stop using artificial dyes this summer
06:47
The EU requires proof of safety before allowing food additives, while the US does not
16:22
RFK Jr. announces a plan to ban certain artificial dyes using a peer-pressure approach.
19:32
PepsiCo, Kraft Heinz, Nestle, and others agreed to remove artificial colors by 2027 due to soft pressure from RFK Jr. and the administration.
29:57
Over one-third of people in Gaza haven't eaten for multiple consecutive days

Chapters

A bold move: Why big food companies are finally ditching artificial dyes
00:00
How does the EU regulate food dyes differently—and why does it matter?
06:47
The tricky science of replacing artificial colors with natural alternatives
13:23
How Robert F. Kennedy Jr. convinced the food industry to commit to change
19:32
What does this shift mean for health, regulation, and the future of processed food?
25:42

Transcript

Natalie Kitroeff: Hi, it's Michael Barbaro from Wirecutter, the product recommendation service from the New York Times. And today we're in the kitchen testing canned tomatoes. We're tasting for sweetness, acidity, definitely the color, the texture. These t...