How to get your whole team excited about AI (and actually using it) | Brian Greenbaum (product designer at Pendo)
How I AI
2025/12/22
How to get your whole team excited about AI (and actually using it) | Brian Greenbaum (product designer at Pendo)
How to get your whole team excited about AI (and actually using it) | Brian Greenbaum (product designer at Pendo)

How I AI
2025/12/22
Shownote
Shownote
Brian Greenbaum is a Senior Staff Product Designer at Pendo who led a company-wide AI transformation after a personal epiphany while on paternity leave. After experiencing the power of AI coding tools firsthand, he created a structured approach to help his...
Highlights
Highlights
Brian Greenbaum, a senior product designer at Pendo, shares how a personal experience during paternity leave led to a transformative AI initiative within his organization. What began as an individual exploration of AI coding tools quickly evolved into a structured, company-wide effort to integrate artificial intelligence across product teams.
Chapters
Chapters
Introduction to Brian Greenbaum
00:00Brian’s paternity leave epiphany that sparked an AI initiative
01:38Sending the message that launched a transformation
05:00The two-pronged approach: synchronous and asynchronous learning
12:25Encouraging experimentation and creative exploration
17:29How AI enables designers to move beyond MVP thinking
18:41Quick summary of the two-pronged approach
22:00Measuring AI adoption
24:43Creating a centralized AI knowledge center
33:48Building an MCP server to demonstrate AI’s potential
35:58Why technical understanding is crucial for non-technical roles
44:08Final thoughts
46:01Transcript
Transcript
Brian Greenbaum: I had tried Cursor for the first time, and what I was able to create just blew me away. I sent a message to my manager, my manager's manager, the CPO. And then a few other folks that I knew were really interested in AI, and I was like, lis...