Anders Byriel on Redefining the Idea of “Company Culture”
Time Sensitive
2023/04/12
Anders Byriel on Redefining the Idea of “Company Culture”
Anders Byriel on Redefining the Idea of “Company Culture”

Time Sensitive
2023/04/12
Over his 25 years as CEO of the Danish textile company Kvadrat, Anders Byriel has turned what was once a small, fairly dusty family design business into a global giant. Perhaps just as notably, he’s taken a radical, and even artistic, approach to building and cultivating the brand’s culture, partnering with designers such as Raf Simons, Ronan and Erwan Bouroullec, and Peter Saville; arts institutions like the New Museum in New York, the Tate Modern in London, and the Louisiana Museum of Modern Art in Humlebaek, Denmark; and brands including Adidas Originals, Bang & Olufsen, and Jaguar Land Rover. On this week’s episode of Time Sensitive, Byriel talks about why the best design has an artistic edge, the importance of making space for emotion within a corporate environment, and his deep and lifelong passions of poetry and photography.
Special thanks to our Season 7 sponsor,
L’ÉCOLE, School of Jewelry Arts.
Show notes:
Peter Saville [13:24]
“Pop Art Design” exhibition at Vitra Design Museum [50:20]
Ocean Vuong’s “Time Is a Mother” book of poems [01:05:01]
Robert Adams’s “Around the House” book [01:13:01]
Robert Adams’s "A Road Through Shore Pine" book [01:13:30]
