We almost had a smartphone in the 90s. Why did it fail?
Planet Money
1 DAYS AGO
We almost had a smartphone in the 90s. Why did it fail?
We almost had a smartphone in the 90s. Why did it fail?

Planet Money
1 DAYS AGO
Shownote
Shownote
In the early 90’s, a company called General Magic began working on a portable device that would allow people to check email, make phone calls, even play games. It was basically a smartphone. But it never caught on. On today’s show, a theory about why this...
Highlights
Highlights
This episode explores the surprising story of General Magic, a 1990s tech company that had everything going for it—money, talent, and a visionary idea for a smartphone—yet still failed spectacularly. The narrative investigates a counterintuitive theory: that the company's abundance of resources and freedom was actually the root cause of its downfall, and that constraints, not unlimited options, are often the secret to innovation.
Chapters
Chapters
The Dream Team That Had Everything—Except a Customer
00:00Why the Sony Magic Link Was a Masterpiece Nobody Wanted
08:52The Three Hidden Traps of Too Much Money and No Bosses
14:34How Failure at General Magic Forged the Blueprint for the iPod and iPhone
20:18The Surprising Power of Limits: What Dr. Seuss and a Smartphone Have in Common
25:56Transcript
Transcript
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